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I mean it was the same with Meta and we still call it Facebook to this day. Renaming a brand just doesn't work, when it's already established...
Facebook the service is still Facebook, the company that runs it is called meta
Yes, I feel like all these Big Tech companies changed the parent company name (Facebook -> Meta, Google -> Alphabet) to confuse end users when they read news about how they harvest our data don't respect our privacy: the news talk about a big company spying on users, users know a few app names and most don't link both together
its also about shuffling financial liabilities around, ya know, so businesses can avoid paying for stuff. corporate welfare
Bingo
Yet Lizard Man is still called Lizard Man, go figure..
Xfinity will always be Comcast to me. Not sure why they tried to rebrand.
They tried to rebrand because they had an incredibly low customer satisfaction rating associated with Comcast (I wonder why?). I worked for that horrible company during the rebrand and they told us as much. It actually did end up positively affecting consumer opinion (because people are morons), so much so that Time Warner Cable and Cablevision followed suit a few years later rebranding their services respectively to Spectrum and Optimum.
In a weird way, some Zuckerberg haters love calling it Meta because that more closely evokes the enbarassing metaverse / VR crap they’ve been so into. Facebook was an incredibly successful website but Meta is a joke.