US Smartphone Shipments Fall 24% YoY in Q2 2023 on Lower Upgrade Rates
US Smartphone Shipments Fall 24% YoY in Q2 2023 on Lower Upgrade Rates
US smartphone shipments declined 24% YoY in Q2 2023, according to Counterpoint Research’s Market Monitor data. This was the third consecutive quarter of YoY declines. Android brands like Samsung, Motorola and TCL-Alcatel saw the steepest declines in shipments, while Apple’s shipments were more resilient. As a result, Apple’s share of shipments increased YoY.
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Interesting to see even with 24% YoY decline for smartphones, Android shipments fell 38% vs 6% for iPhone. Apple has completely gotten the hardware and software integration right to create whole better than the sum of its parts.
Yeah, Apple might charge out the ass for mediocre hardware, but their UI/UX game is in another league compared to android.
But, that's the benefit of only having to support an extremely limited hardware configuration.