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The difference in taste between good and mediocre for fruit is huge. Most fruit in stores doesn't even taste distinct at this point. I'd totally be down to follow good growers to know when/where to buy their stuff. There's this brand of frozen cherries in my fridge (Townsend Farms, Oregon) that has ruined all other cherries for me. Dole organic bananas, at least the ones at my Costco in Texas (says product of Mexico), have similarly ruined all other bananas for me. Taste is like, generic fructose, vs something distinctly of that fruit.
My work used to have a hookup with a local watermelon farmer, every summer we'd buy a few pallets and give everyone a watermelon. I'm still chasing the taste of those melons...