The casual moviegoer is a thing of the past. That's a big problem for Hollywood
The casual moviegoer is a thing of the past. That's a big problem for Hollywood
Gone are the days where prospective moviegoers would roll up to the theaters and gawk at the board for their next watch. Theaters are trying to make up that business in other ways.
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I have been to European theaters that are dine-in and smaller. You got maybe 30 comfortable seats and with tray tables. You order your food / beverages 60 minutes before the movie.
During those 60 minutes you can wait in the lounge and have a drink with an appertife.
When the commercials start the food is served, then the movie starts and everyone is enjoying their meal and movie.
When the half way point hit they pause the movie as days of yore and you get a 20 minute break for going to the toilet and order more things.
They also serve tea and coffee during that time for free.
The kicker is that the tickets are little bit cheaper then the traditional big theater and the experience is 10 times better and more intimite since it only takes 30 people in one saloon.
We have a similar experience in Australia called gold class or (de)LUX. Much better way to enjoy a movie if it's within your budget
The kicker is that the tickets are little bit cheaper then the traditional big theater
Gold Class is not similar. It's twice as expensive and nothing is free; a coffee or tea is ~$5.