Back in July, Google's work on a Web Integrity API emerged and many equated it to DRM. The company announced today it's not proceeding...
The Chrome team says they're not going to pursue Web Integrity but...
it is piloting a new Android WebView Media Integrity API that’s “narrowly scoped, and only targets WebViews embedded in apps.”
They say its because the team "heard your feedback." I'm sure that's true, and I can wildly speculate that all the current anti-trust attention was a factor too.
They already have. I can barely go to a mobile page that isn't broken or doesn't have a pop up I must dismiss telling me it's better in the app when it most certainly is not. Some things I use have let their desktop web pages go into disrepair and when I contact them with my issues logging in they just tell me to use the app and that their site has been down for months. Gotta force that tracking and those arbitration clauses somehow.