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I was part of the Initial YouTube Premium (YouTube Red anyone?) So I havent had to see ads on any of my family devices in YEARS. Back when Google Play Music was included with it. Such a freaking bargin back then, bailed on Spotify immediately.
I realize that that stupid little choice has changed the way I consumed content. I don't watch traditional media nearly at all anymore. Same for my siblings and cousins who're on my family plan. I also like the fact it more directly supports the creators I come back to week after week.
The price increases have been a lot, and I'm fortunate to be able to pay for it. As my sole streaming platform I pay for, I find its worth the value. That DOESNT mean I agree with the scummy policies they've been implementing. It just sucks that with my conintued payment it sort of reflects the idea I am.
I'm glad I'm not the only one. I get more value out of YT Premium than any other streaming service.
I've also been with Premium since the YouTube Red days. It was nice to have peace of mind of no ads on my TV (didn't need PiHole) and mobile devices (iOS was wrestling with device adblockers for a while). I was grandfathered into the old pricing model until recently. It's still not that bad per person, but if they raise it too much more, I'm gonna bail.