I had a look at the table, I'm surprised that Frozen isn't closer to Moana, but I guess it's due to its age? Kids who grew up with this are now a bit older, and the younger prefer Moana?
For Moana, the story is good, but the film is MUCH brighter overall and I'm sure that's why kids like it more. Both Frozen movies have a handful of scenes with the sun out.
As a parent, my child prefers Encanto this month, but it could change. She watched frozen a ton and Moana as well, but it seems they are both not too popular in her mind right now.