Study: Streamers Now Wasting Record Amounts of Time Finding Something to Watch
Study: Streamers Now Wasting Record Amounts of Time Finding Something to Watch
Content discovery challenges are forcing the average consumer to spend 10.5 minutes finding something to watch each time they access their streaming services according to Nielsen
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Please stop calling streaming services, "streamers". That term already refers to people who livestream. It's not cute and it's very confusing and annoying to hear about how the MPAA or SAG-AFTRA rail against "streamers" when the average streamer probably makes below $1k a year (if they're making anything), has no employees, and is likely doing their best to entertain a small group of viewers for 3+ hours, live, and without a script.
Oh wait, you're not talking about that kind of streamer, you're talking about the one that serves other people's videos on demand and makes billions a year, all while paying their employees like shit, pledging the bankrupt unions and driving people to piracy.
As someone who thinks a lot of twitch streamers are funnier and more entertaining that 90% of the trash released today, please don't dirty the term.
I honestly thought the headline was about a new twitch stream trend at first. It definitely seems like watching someone pick out movies on Netflix could be a Just Chatting trend.
"Streamer" has been a widely-used entertainment-industry term for streaming companies for years. It's not a new thing people are making up to be cute.
Why not just 'viewers'?
It's not referring to viewers in the title though, it's talking about the streaming services
Study: Streamers Now Wasting Record Amounts of Time Finding Something to Watch
Content discovery challenges are forcing the average consumer to spend 10.5 minutes finding something to watch each time they access their streaming services according to Nielsen
Combining those, it sounds to me like their usage of "streamers" is referring to the viewers. If they meant the services, it'd read more like "Streamers now wasting record amounts of people's time".
For how long? First time I heard that term was when Vinesauce started streaming via Livestream around 2010-ish (I didn't watch them during their Livestream days, wish I had; sounds like they had a neat setup).
Edit: justin.tv originally launched in 2007, which would have potentially put it before Netflix's announcement to start a streaming service.