Apple may be quiet on AI, but it’s also the biggest buyer of AI companies
Apple may be quiet on AI, but it’s also the biggest buyer of AI companies
qz.com Apple may be quiet on AI, but it’s also the biggest buyer of AI companies
Microsoft and Google talk a lot about AI but haven't bought nearly as many startups as Apple
- Apple has been the leading buyer of AI startups since 2017, acquiring 21 companies, nearly double the number purchased by Microsoft and Meta.
- While other Big Tech companies like Google and Microsoft are vocal about their AI investments, Apple remains relatively quiet, choosing to announce things as they come to market.
- The startups Apple has acquired focus on areas like self-driving technology, voice design, music generation, and image recognition.
- This acquisition strategy contrasts with companies like Microsoft and Google, who are more cautious with acquisitions due to antitrust scrutiny and instead opt for partnerships with startups.
- Apple's AI investments have contributed to new iPhone features such as personal voice and real-time voicemail transcription.
