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Prolonged protests put Reddit at crossroads with ad revenue

www.campaignasia.com Prolonged protests put Reddit at crossroads with ad revenue | Advertising | Campaign Asia

After two weeks of demonstrations, some media buyers anticipate Reddit turning to alternative revenue streams.

After two weeks of demonstrations, some media buyers anticipate Reddit turning to alternative revenue streams.

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  • @L4s. It's threatening their wallet. Who wants to buy ads if ads are disabled or all the discussion you were targeting is suddenly free for all/john oliver? Who will keep a subscription if their frequented subreddits are effectively useless because of protesting (assuming they aren't supporting the protests, etc).

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