Following the United States in July, YouTube Premium's international price increase is starting. It was only a matter of time...
Following the United States in July, YouTube Premium’s international price increase is starting. The Google video is rolling this out slowly across Europe, Asia-Pacific, and South America.
As of November 1, YouTube Premium is seeing an international price increase in Argentina, Australia, Austria, Chile, Germany, Poland, and Turkey. This applies to individual, family, and student plans for YouTube Premium and YouTube Music Premium.
In Australia, YouTube Premium Individual is now A$16.99 and is said to be the “first ever price increase for your subscription” (for the country). For those currently paying a lower rate, YouTube is continuing that pricing for “at least three extra months.”
Existing subscribers will start to see the new pricing with their next billing cycle. In announcing via email this morning, YouTube says it doesn’t “make these decisions lightly” and says the price increase will allow it to “continue to improve Premium and support the creators and artists you watch on YouTube.”
For all those that don't like the taste of Googles boot, FreeTube has been nice and has the added benefit of Google knowing even less about you. For all those that want to contribute to their favorite creators, that's why things like Patreon exist. For the rest, enjoy your meal!
Given the sheer amount of YouTube I watch and my awareness that things do actually have costs, I really don't mind it, though I do wish it were a bit cheaper.
Well lets see how worth it it is in 5 years when prices quintouple for an online video hosting website where the major corporation is the one milking both users and creaters for every last penny.
Imagine that Google, which harvests everything you do and sells that data to the tune of hundreds of billions of dollars, wants you to actually pay them to steal your data.
YT was always operated at a loss, no amount of premium memberships were ever going to pay for it. The business model, and the main reason why Google bought it, was always to profile and broker personal data. That has always been the deal and has always been profitable for them. I don’t see why I should give them money on top of that.