Can anyone else relate? Why is it so hard for them to just apologize??
My theory is that they are living in a world of hierarchies and apologizing is admitting a mistake, which takes them down a few levels on the hierarchy of power/popularity.
What would it help if they apologize if they don't mean it/see what they did wrong? If it wasn't person As intention to hurt person B, but B insists that person A apologizes, it would result in A apologizing for Bs feelings aka "I'm sorry you feel this way". I don't think that that's better.