Op-ed: Apps promised to free us from ad-supported subscription bundles. Oops!
For a moment, it seemed like the streaming apps were the things that could save us from the hegemony of cable TV—a system where you had to pay for a ton of stuff you didn't want to watch so you could see the handful of things you were actually interested in.
At the moment I’m sharing Netflix/Gamepass with a friend who is sharing their Hbo/Hulu. Once they start cracking down on passwords im going to only subscribe when there is something there for me to watch.
Yeah I could resort to piracy but I want them to know why I subscribed and unsubscribed each time.
The day I go back to piracy is when they start drafting up 1/2 year contracts for their services. I don’t think it’s that far honestly . Probably another year or so we’ll see at least one streaming service try it .
I wonder if they even evaluate cause of unsubscription. A re-subscription simply brings their DAU/MAU (daily-active-users/monthy-active-users) stats up, and maintains the average trend...
A real message would be to not give them that count....