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How Google Could Improve SERPs by Reading the Business Sections of the Newspapers

HouseFresh (an affiliate website owned by a SEO agency) are complaining they've virtually disappeared from Google Search results due to factors including "keyword swarming" (multiple pages / articles on the same topic published on multiple sites owned by the same competitor publisher) - this is as old as the hills but Google could improve SERPs by reading the business sections of the newspapers

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