They kind of brought this on themselves. Tens of thousands of users shouting at them to step back away from the ledge, you don't have to do this, back up and change course... And Reddit just looked at us blankly and jumped right off.
While following Twitter, which also jumped off first (the difference is, they had a parachute - as in they were public going private, while spez wanted to go the exact opposite direction), and now Stackoverflow is doing it too.
Hey, I got an idea: lets all follow them - surely this time it'll all work out and be different from all those other times when it did not, right!? :-P