The industry called it “field engineering” previously, and “customer support” prior to that; renames happened every time the execs heard how this portion of their business is only a cost center and can easily be done by chat bots (to which the customer success people would say, good luck with that).
"Customer success" has been creeping into biztalk lately. According to Ed Zitron it refers to that subspecies of salescritter that works with SaaS victimscustomers to ensure they keep expanding their buying.
Basically, yeah. At my last job working in vendor support the "customer success" team was entirely sales-focused. Support (as in "my product isn't working as expected please help") was under a different department that would sometimes get badgered by the customer success guys if it seemed like a case was making it harder to upsell, or if the customer's problem was that they wanted to do something their current purchase didn't cover.
I'm afraid for that, as I fear you would see a lot of laughing people. The emperor knows he is naked, but he still is emperor and he sees the people pretend he has clothes. The people of the court also know the emperor is naked, but he is the emperor and they will go along with his wishes. What are they going to do? Quit?
What I’ve heard from my endless hours of comedy podcasts is that at corporate gigs like this, sometimes some execs start getting the idea that, because comedy is being performed, that they get to make some jokes too. Once they get up on stage, the worst possible mask off shit just pours forth. I kind of want to know if that happened.