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Meta is killing off its own AI-powered Instagram and Facebook profiles

www.theguardian.com Meta is killing off its own AI-powered Instagram and Facebook profiles

Instagram profile of ‘proud Black queer momma’, created by Meta, said her development team included no Black people

Meta is killing off its own AI-powered Instagram and Facebook profiles

Summary

Meta has shut down its experimental AI-powered Instagram and Facebook profiles after viral conversations revealed flaws, including inability to block the accounts.

Initially launched in 2023 with personas like "Liv," a Black queer mom, and "Carter," a relationship coach, the bots were managed by humans but sparked controversy over representation and accuracy.

Meta cited a bug as the reason for removal, though user-generated AI chatbots remain available.

This raises questions about accountability for chatbot content, with legal debates ongoing, particularly after lawsuits involving chatbot misuse and harm.

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