Top Apple analyst says MacBook demand has fallen 'significantly'

Part of a manufactured recession is that everyone goes broke from getting laid off or suppressed wages, and they can't afford to buy your shit. Whodathunk?

Why is everyone making this a price thing? The way I see it, this is because Apple Silicon is so damn good. I replaced an Intel MacBook Pro with an M2 Air and I’m not going to need another machine until this thing stops working. People shouldn’t need to buy new laptops every couple of years. This is a win in my eyes.

If you’ve gotten on apple silicon there really isn’t any reason to upgrade within the ecosystem yet. M1 is still amazing in terms of processing power to battery.

And with Macs fetching premium prices, people are going to use their device longer and longer

I partly think m1 is just so good no one has any appetite to upgrade. But also shit do be expensive. For me it’s repairability. I’m seriously considering not getting another Mac at my next upgrade cycle unless something changes soon.

They should make hardware people want to buy.

Hardware that’s worth the price.

Lately they failed on both counts and failed 1st means never had a chance at 2nd.

Oh no people can't afford anything how can we fix this? Maybe more pizza parties? Or how about forcing people to come back to the office and burn their own money in gas and other expenses? Maybe try raising prices more while keeping wages low, that will fix it!

All pc sales are down. Other PC companies profits are terrible. Everyone stocked up for work from home and now are good.

I think people can't afford Apple hardware and not at the numbers Wall Street wants

I this case, they are probably suffering from success. Shitty manufacturing and unrepairability aside, the M macbooks are the first competent macbooks in quite a while, so most people probably bought the first versions and now they have no desire to upgrade, because why would they? I have an M1 Pro and aside from gaming performance there is absolutely no reason for me to upgrade.

New MacBook: M1 RISC 8GB RAM 250 SSD 1440x900 resolution Touchbar that prevents touch typing? No touch screen $2200+

Decline in demand is sooooo mysterious.

I wonder how this compares to PC sales, and I wouldn’t be at all surprised if this is an industry-wide decline.

Meanwhile prices only seem to go up and wages stagnate.

I don't know if they've increased the price so much that people are no longer buying it or that they made the M1 models so good that people don't need to upgrade.

I have an M1 Mac Mini and I really don't see myself needing to upgrade for at least another 3 years.

I always hated the UI/UX of Mac. I find it annoying and ineffective to work on without heavy modification and third party tools.

The cause could be that they're lasting longer. Or it could be the fact that they're not repairable, don't support virtual machines or windows, have cut corners internally to increase profits margins and for the most part don't play games. The company I work for, previous the ARM CPU switch bought MacBooks exclusively and either ran windows in parallels or used boot camp. We can no longer do that to run any of the tools we use for machine programming or troubleshooting so we buy razer blade 15s now. That battery isn't as great but they're powerhouses and have awesome repairability.

short apple

I was out when they did the thunderbolt only thing. and of course when they realized it was a mistake, they not only fixed it but also added a massive unnecessary notch in the display to make it match the iphone. it's like the joke writes itself in my case.

Tech companies aren't hiring. They're firing.

Still rocking my M1 Air. Battery is good and it's so much more powerful than I'll ever need for my casual use. There is literally zero reason for me to buy another Macbook right now and I'm betting that's the case for most Mac users.

Oh no, does Tim Apple know???

Hah. I'm still running my MacBook Air from 2013.

If the Mac were half as repairable as a Framework and could run Windows VMs without crashing when they run my default tools, I might be interested in one again.

One part of the issue is the m1s where so damn good, people aren’t itching to replace every 3 years. With intel every year people were desperate for cores and better battery because it was so bad.

Maybe if they weren’t so expensive…

Macbook SE - M1 Chip for 599. Problem solved.

Did they ever redesign those awful keyboards from a few years back? Is the power cord still a motherfucking USB C plug?

I'm honeslty just wating till they bring out a new lineup without the ugly ass rounded corners they introduced with the M2 models. Also it would be nice if there was a clean version without all the legacy ports they added back on.

I ain't paying for Apple R&D. I'll consider them when they are cheap.