EA is looking at putting in-game ads in AAA games — 'We'll be very thoughtful as we move into that,' says CEO
EA is looking at putting in-game ads in AAA games — 'We'll be very thoughtful as we move into that,' says CEO
www.tomshardware.com EA is looking at putting in-game ads in AAA games — 'We'll be very thoughtful as we move into that,' says CEO
"Advertising has an opportunity to be a meaningful driver of growth for us."
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To be fair, the ads might bring a sense of pride and accomplishment to the game.
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