They got to announce that inflation is more or less back down to normal levels, so this is about as good as the polling is likely to be. A there was one a few months back that actually showed the Conservatives getting fewer seats than the SNP. To be clear it was only one poll and I do not think it will happen, but for readers that don't already know this, the SNP only even contest less than 10% of the total seats. The fact that that was ever even close to the bounds of possibility is wild.
Yeah I could see it being a strategy to keep as many seats as possible. After looking at the polling, the Conservative party has been declining in popularity since 2020. The best timing for them is ASAP because it's only getting worse. They are just about as unpopular as they were when Liz Truss was in office.