MAGA is popular for the same reason other nationalist, fascist movements have risen over the course of modern history: as a response to Capitalist decay. MAGA isn't popular for genetic reasons, intellectual inferiority, or other reasons like that, but as a common class interest. All of the descriptors in the OP are consequences of the driving factor of class interests, not the drivers themselves.
Fascism is most often represented as an alliance between the Petite Bourgeoisie and Bourgeoisie proper, driven by the Petite Bourgeoisie, as monopolization of Capital results in competition becoming more and more difficult, and the Petite Bourgeoisie faces Proletarianization. To prevent the Petite Bourgeoisie from joining the Proletariat in solidarity, the Bourgeoisie proper turns their hatred against the Proletariat and Lumpenproletariat.
What does this all mean, in practical, American terms? Small business owners, landlords, ie the "middle class," is shrinking in power, so the Small Business Owners are aligning with billionaires like Musk and Bezos against immigrants, workers, unhoused peopled, gender/sexual minorities, women, ethnic minorities, and more.
How do we fix this? Grow the Petite Bourgeoisie and restore their position? Absolutely not! That's when fascism is established. Trying to "turn the clock back to the good old days" results in dramatic reductions in worker rights and a solidification of power.
What we need to do is establish Socialism. A victory of the Proletariat, a folding of the large monopolist syndicates into the public sector so they can be centrally planned for the public good, rather than privately planned for profit, is the way forward. This is the way to escape fascism's rise. This is the way to defeat MAGA.
I recommend reading the book Blackshirts and Reds, fascism's irrationality has rational, material origins, that can be understood and defeated, and it isn't in the "marketplace of ideas."
The Right puts forward a Ronald Reagan or Donald Trump. They give great speeches and stir up people's emotions. The Left tells people to read a book.
People still talk about Emma Goldman and Rosa Luxemburg because then understood this; they stirred the people up and got them excited.
Instead of suggesting a book, why don't you try naming an actual candidate that people can vote for? We're going to have the 2026 election a lot sooner than we're going to have a Socialist uprising.
Bernie would not have established Socialism either. Even if the DNC was in lock-step with Bernie, Bernie would have established a Social Democracy. Far better for the American people, but it would be a temporary solution just like FDR's Social Democracy eroded over time.
This is just my personal experience, but I think it reflects a larger issue. Younger people were not 'too inconvenienced to actually go out and vote'; they wanted to support the party that they felt aligned most with their values, only to be ignored and betrayed in favor of the DNC's neoliberal matriarch.
Back in 2016, a group of us, mostly young people, caucused for Bernie Sanders. We had a strong turnout, with more people in our group than for any other candidate. The next largest group was for Hillary Clinton.
The people running the caucus seemed to have their own agenda. They told those supporting other candidates that their choice was "nonviable" and that they needed to switch to a "viable" candidate. Then, they physically ushered them to stand with the Hillary group while they [the staffers] "figured things out". Many of the attendees were first-time caucus-goers, so they didn't know any better and assumed the staffers were just being helpful by directing them.
For those of us who had caucused before, it was clear what was happening: the staffers were trying to inflate Hillary’s numbers. When we tried to speak up, we were told not to interfere or risk being removed.
It was obvious to us that the DNC was working against Bernie, ensuring the nomination went to their chosen candidate. Even Trump acknowledged that Bernie would have been a tougher opponent to run against.
The Left failed to get out and support him 100%. Pete Buttigieg, Warren, and a dozen other candidates split the vote and the regular Dem establishment got the most middle of the road candidate they could.
Which gets back to my original point. Instead of sitting around reading books and arguing about the Third International the Left should be a machine that can get people elected.
The book is supplementary to the comment, I explained the big picture in my comment. Blackshirts and Reds isn't a call to action or an explanation of what to do, but an examination of fascism and Communism, who they served historically, and the material basis for them.
Voting for Harris won't stop fascism, because it won't stop Capitalist decay. You can even see her trying to appeal to small business owners, attempting to "turn the clock back," in her own campaign. Neither will voting for Claudia De La Crúz, PSL's candidate, nor will Stein, and obviously nor will Trump.
Electoralism cannot solve the conditions giving rise to fascism.
The Right puts forward a Ronald Reagan or Donald Trump. They give great speeches and stir up people's emotions. The Left tells people to read a book.
The US Empire is far-right, they can field candidates supporting the status quo in both the DNC and GOP. Liberalism is the status quo, taught from birth. Leftism requires reading, because they don't teach it in school, they censor leftism and shun it. It's a struggle, yes, but it's a winnable one.
If electoralism will not establish Socialism, what is the point of recommending a candidate? The best candidate you can vote for is Claudia De La Crúz, but she can't get 270 votes to win, because she isn't on enough state's ballots. Stein will not establish Socialism, she's a Social Democrat, and Harris is firmly right-wing. Trump is Trump, obviously he isn't the answer either.
Your desire for a simple "vote for this person and everything will be alright" does not exist.
The thing is there is nothing actionable at all in that rhetoric. There's a lot of Marxist jargon and a lament that voting can never work, but the only guidance is "establish socialism" with no suggested actionable moves because we can't just wave a wand and make that the case. If you can't envision and recommend a democratic strategy to get there, you aren't going to get anywhere near your objectives.
There is no electoral strategy to get to Socialism because it's nearly impossible, just like asking the board of directors to hand the reigns of the company to you.
You advocate for letting others chose the government while just sitting out and protesting and hoping the people formally being given power by the voting system you say not to meaningfully participate in would heed those protests?
Or are you saying that such groups shall go beyond their stated methods and go to violent revolution, in which scenario I'd ask for a single example of "socialism" achieved through such ends that didn't install a pretty terrible authitarian regime that merely took advantage of social unrest to seize power?
I am saying there is no electoral path to Socialism.
As for Socialism's historical record, I suggest you read Blackshirts and Reds. Cuba, China, Russia, etc. all dramatically improved conditions for the people following revolution as compared to the fascist slaver Batista regime, the nationalist Kuomintang regime, and the brutal Tsarist regime.
Because electoralism cannot establish Socialism. The Squad are not Socialists, they are Social Democrats. The only Socialist you can vote for is Claudia De La Crúz, and she cannot win because she cannot get 270 votes.
I am not "proving your point," it is physically impossible to do what you're suggesting.
I've been hearing people talk about this giant change for years, and never seen anything like an advance.
Because we're still in a period of decay.
There's a reason why AES projects are mostly started in underdeveloped regions: once capitalism is established as the dominant system, it is impossible to escape it through democratic means. Capital has captured the democratic process, and it won't allow for its own destruction
If revolution doesn't happen, America will eventually fall to fascism or collapse under its own late-stage capitalism completely. Doesn't matter if you find it impractical, that's just what the analysis points to.
You can suggest your own analysis if you disagree with ours.
And yet Bernie, promising FDR style reform, did not get elected, nor would that stop fascism, just delay it. I am telling you that the way forward requires revolution. This isn't because of an "ideal," but because mechanically it is the only way forward.