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Threads satiated the one thing Mastodon didn't - lazy asses who might have been curious but really didn't to make the transition to something that sounded unfamiliar, complex, and a bit crude to them. Using OS metaphors, Threads is Windows, Mastodon is Linux.
What is Twitter then?
SCO Unix
Going the way of OS/2
What OS is Twitter?
Chrome OS. Only taken seriously by corporations (who probably shouldn't be using it for official business anyway), intentionally de-featured and functionality limited out of some misguided 'vision' by management, and everyone else who uses it hates it.
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