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AI stealing our work. The collapse of social networks. The need to pay journalists to produce impactful journalism. Here is why we are asking for your email address to read 404 Media

www.404media.co We Need Your Email Address

AI stealing our work. The collapse of social networks. The need to pay journalists to produce impactful journalism. Here is why we are asking for your email address to read 404 Media.

We Need Your Email Address

this is an interesting article on the difficulties of running anything as SEO makes everything worse, AI proliferates, and things generally get worse for journalism. probably best summarized by this paragraph:

The long answer is that, through our own reporting, we are realizing that in order to combat the fracturing of social media platforms, a Google discoverability crisis fueled by AI generated spam and AI-fueled SEO, and a media business environment that is in utter freefall, we need to be able to reach our readers directly using a platform that we own and control. To do that, we need your email address.

but it's a very good read in general, and i'd encourage you to read the whole thing.

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  • I 100% agree with their premise: AI garbage is ruining the web. Algorithmically driven results and content is ruining the web. SEO is ruining the web.

    Email lists, however, are not the answer. Feels like every damned site on the web these days pops up asking for your email address. I never give it. I do not want that kind of shit. The worst is when they ask for your email address before you even spend time on a page to decide if you even want to give it to them. Even sites that say "you can read this article if just sign up for a free account" aren't getting it. I'm not signing up for piles of different accounts on different sites so that they can all spam my email. And asking for an email address just puts you in that crowd. I get where The 404 is coming from. I truly do. But the solution they're gravitating toward makes them look like a spammy content farm.

    They barely touch on RSS as a solution, but that's a better option than this. Is there a better solution? I don't know. But it's not this.

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