Linux needs to grow. Stop telling people it's 'tech-y' or acting like you're more advanced for using it, you are scaring away people. Linux Mint can be used by a senile person perfectly.
Explain shortly the benefits, 'faster, more secure, easier to use, main choices of professionals and free'. Ask questions that let you know if they need to dual boot, 'do you use Adobe, anti-cheat games, or Microsoft Office', 'how new is your computer', 'do you use a Mac'.
And most importantly, offer to help them install.
They don't understand the concept of distros, just suggest Linux Mint LTS Cinnamon unless they're curious.
That's it, spread Linux to as many people as possible. The larger the marketshare, the better support we ALL get. We can fight enshittification. Take the time to spread it but don't force it on anyone.
AND STOP SCARING PEOPLE AWAY.
Linux has no advertising money, it's up to us.
Offer family members or friends your help or copy and paste the below
how to install linux: 1) copy down your windows product key 2) backup your files to a harddrive 3) install the linux mint cinnamon iso from the linux mint website 4) use etcher (download from its website) to put the iso on a usb flash drive 5) go into bios 6) boot from the usb 7) erase the storage and install 8) press update all in the update manager 9) celebrate. it takes 15 minutes.
edit:
LET ME RE-STATE, DO NOT FORCE IT ON ANYONE.
and if someone is at the level of ignorance (not in a derogatory fashion) that they dont know what a file even is genuinely dont bother unless theyre your parents cause youll be tech support for their 'how do i install the internet' questions.
No. Mint is fine for my dad who uses a browser and an email program and nothing else. I'm not gonna recommend it to people who do a lot more with their machines. I can tell them I use Linux and they can ask me anything if they are ever curious about making the switch, but that is it. If they don't make the conscious decision to use Linux, then they won't stick with it anyways.
I guess this is the purpose of Mint Linux? But I think it has a terminal, emacs, python as well? Then it's ok. A distro is only a tool for needs. I don't like this arch-talk, how cool it is and then you need month to write your configuration. By the way: what goes quicker on a laptop: Mint with xcfe or Ubuntu with xfce? I want to have a quicker boot. At the moment Kubuntu on the machine. Too slow.
I can't speak for OP, but I remember reading about two years ago that Linux Mint is a poor choice for gaming because Cinnamon's compositor can't handle more fast-paced games (even just 60 FPS) and will reduce them to a stuttery mess even if the game's otherwise running fine. I'm not sure if this is still the case, but I did deal with it back in late 2021.
There was also the stuff about Lutris developers abandoning their support for Mint (in a letter I feel was frankly way too harsh, rude and unprofessional) due to it doing some weird stuff with system packages that made the Lutris program generate weird bugs that couldn't be replicated in other Ubuntu-derivative distributions. However, that can be circumvented by using the Lutris flatpak.
Honestly, I do hope those are no longer issues. I have a soft spot for Linux Mint since it was the first distro I daily-drove (and has a similar UI to Windows XP my beloved), and even though I don't use it anymore, I still follow its development from time to time and I'd love to see it getting better and universally usable for everyone.