Anywhere skin-on-skin contact occurs (butt, balls, armpits), I use a small amount of benzoyl peroxide facewash. It kills the bacteria responsible for BO and for 24-48 hours body odor is impossible.
You apply it, wait 5 minutes and rinse well. If you don't rinse well you can bleach your towel or clothes.
As far as body soap goes, I use a a fragrance free body wash with salicylic acid. Heavy mechanical exfoliation is not necessary when using a chemical exfoliant. Also, loofas are just a bunch of plastic waste.
After the shower, I use a lightweight gel moisturizer with cerimides. I use a thicker moisturizer on my hands and weenis.
That's just the body. I--of course--have a completely seperate routine for my face.