Yeah, it's unfortunately politicized, I think that allowing it to be, means playing right into the hands of those who want to leverage it to support their agenda, though arguably anything that relates to people is politics in a way or another to be honest
I'm not sure how we "allowed" it to be politicized. The right just picked it up in their tireless crusade against anything different. At that point, the choice is either to ignore it or fight it. However, ignoring it would mean the rights of lots of people would be trampled.