Skip Navigation

Your Smart TV Knows What You’re Watching

themarkup.org Your Smart TV Knows What You’re Watching – The Markup

Here’s how to turn off “automated content recognition,” the Shazam-like software on smart TVs that tracks what you’re watching

Your Smart TV Knows What You’re Watching – The Markup

These TVs can capture and identify 7,200 images per hour, or approximately two every second. The data is then used for content recommendations and ad targeting, which is a huge business; advertisers spent an estimated $18.6 billion on smart TV ads in 2022, according to market research firm eMarketer.

109

You're viewing a single thread.