I've noticed my boomer parents using instagram and tiktok. I can't tell you how excited I am for them to kill those platforms like they did facebook.
I've noticed my boomer parents using instagram and tiktok. I can't tell you how excited I am for them to kill those platforms like they did facebook.
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“Kill” those platforms just means “I don’t use it”. Petty absurd thing to say considering how huge FB still is.
considering how huge FB still is.
FB is only huge because they've expanded all over the globe, even providing internet to developing nations to facilitate new user acquisition. In reality they've been bleeding the original Western users that signed up between '04-'10, and growth among new generations flatland a long time ago. There's a reason Meta aggressively expanded to other ventures (or attempt to create platforms) like Instagram, Threads, what's app, VR and metaverse. Metas only chance at sustainable growth and capturing young people is to build or buy platforms young people will use, because it ain't Facebook.
Are you arbitrarily adding conditions and moving the goalposts? I said FB is huge, and that is true. Your rebuttal “only because” really doesn’t change that, if anything it reinforces it. It also doesn’t change the fact that FB hasn’t been “killed” as originally postulated.
FB is only huge because they've expanded all over the globe, even providing internet to developing nations to facilitate new user acquisition
And they only say Godzilla is huge because she can crush a tank with her foot.
It's horizontal growth vs vertical. Growing by getting more coverage is growth but it's not sustainable growth that you get by getting the next generation into it.
"Facebook is only huge because they're huge." lmao
Now do myspace
I mean, is it? It's pretty much just boomers using it regularly now.
If it's just the Boomers, it's dead, why the fuck would companies want to market to people with lots of disposable income and nothing to do all day?????
This might surprise you to learn, but boomers are, in fact, people. They might not be the driving force behind the parts of the digital economy you care about, but they still count. They still make money for the services they use.
Obviously. But have you accessed fb in the last 5 years? There's no content anymore, just ads.
I stopped using Facebook long ago, but that doesn't really matter. I'm not really their target demographic anymore. I expect neither are you. I know people who use Facebook regularly for one reason or another. I don't think that use looks much at all like it did in 2007, but they're still using it.
I hazard to guess they are the most likely to engage with adds like popups, and banners, and be least likely to recognize native advertisement.
@Lazylazycat @Silentiea Same. You don't follow boomers, too, do you?
Just family members of that age group really.
I know very few people that use Facebook, mostly for groups or market if they are. Compare that to a time where everyone was on Facebook, Facebook is dead.