The uneducated, the dumb, the bigoted are easily manipulated and controlled by others. Unfortunately, if it was not for he, I fear someone else would come along as a populist and scoop up the same poor fools.
These people are part of a cult, and their leader is 78 years old, the early stage dementia, and McDonald's is his favorite food. The next opportunist looking to run a political cult probably doesn't have all that long to wait really.