Tui brings back 'yeah right' campaign with billboard making a dig at Philip Polkinghorn
Tui brings back 'yeah right' campaign with billboard making a dig at Philip Polkinghorn
The brewery has kicked off with a sign that relates to the Phillip Polkinghorn trial. Marketing expert says " they just got it wrong" but DB has doubled down.
Absolutely poor taste, I think.
We need to start bullying Tui drinkers over their poor choice of beverage. Stuff tastes awful anyway.
Well if the goal is to spark discussion, hopefully we will see some that are taking aim at some of government decisions 🤔
I hope they start punching up with their humour. I don't hold much hope though.
Could be using controversy to get more publicity
Court of popular opinion would be bad enough. Nope, just a corporate socially-destructive liquid drug company’s pathetic attempt at stirring cheap controversy by suggesting it knows better than a jury. Nothing more cringe than moral judgements used as advertising by corporations who themselves are even more morally questionable.
Lets take out a billboard with live stats of alcohol related death count, and the percentage DB is responsible for. With the Tui logo alongside it.
Tui is owned by DB , which is owned by Heineken. They own and distribute alot of brands in NZ all of which are very easily avoided which I will continue to do.