California orders bottled water firm to stop drawing from natural springs
California orders bottled water firm to stop drawing from natural springs
BlueTriton, the company that owns Arrowhead brand, has been taking water from San Bernardino springs for more than 100 years
BlueTriton, the company that owns Arrowhead brand, has been taking water from San Bernardino springs for more than 100 years
California has ordered the company that owns Arrowhead bottled water to stop using some of the natural springs it has utilized for more than a century, following a years-long campaign by environmentalists to stop the operation.
Regulators on Tuesday voted to significantly reduce how much water BlueTriton – the owner of the Arrowhead brand – can take from public lands in the San Bernardino mountains. The ruling is a victory for community groups who have said for years that the bottled water firm has drained an important creek that serves as a habitat for wildlife and helps protect the area from wildfires.
Arrowhead bottled water traces its roots to a hotel at the base of the San Bernardino Mountains that first opened in 1885 and began selling bottled spring water from its basement in 1906. But environmental and community groups say the company has never had permission to take water from the springs in the San Bernardino national forest.
The state water resources control board agreed that BlueTriton does not have permission to use the water and ordered the company to stop. The order does not ban the company from taking any water from the mountain, but it significantly reduces how much it can take.
"Blue triton" that's interesting let look into that.... it's Nestle
I guess Nestlé has such a reputation they wanted to rebrand.
They've already removed their logo from several products (ex: Nestlé Pure Life is just Pure Life now). Now you have to check back of the label more closely to avoid them. But rebranding would make that more difficult. Instead of actually stopping the human rights violations they rather just do this. It's disgusting.
It might just be that Nestle is made up of like hundreds of companies. That's why Nestle bans don't work, cause it's all Nestle
A megacorporation by any other name still smells the same. And Nestle stinks.
Nestle is the biggest water thief in North America, even though they recently sold both their US/Can regular water bottling business.
Nestle did keep their premium water bottling sites tho.
It's wild to me that public resources like water are given, not sold, to corporations like Nestle- who then go on to lobby for less public spending on water systems, and who mass-produce those shitty bottles that end up everywhere.
Charge them royalties for taking water from springs, make it cheaper for nestle to buy water from a utility.
Charge them an extremely high plastic tax that makes it an unviable business model too. Suddenly they'll find alternatives real quick!
Even if they did - they're still destroying the water table in your local environment. Then there's the climate disaster of transporting water thousands of miles for.... What?
BlueTriton (depressingly corporate garbage name, btw) is still basically Nestlé.
Reporting shouldn't be allowed to further obfuscate the corporate hierarchies involved in fucking up everyone's lives. If reporters included all the arcane structural and legal bullshit that corporations pull in order to escape even the slightest sliver of responsibility (and spin public perception), the average reader would be much more aware of the corporatocratic hellscape in which we live.
Edit: added a bit because it's technically not Nestlé but that's the whole problem as the technicality is about as far as it goes...
Bottled water is so dumb.
there is a genuine need, and it has its place, but that place is not being mass-produced and sold for ridiculous profits at the expense of the environment.
I mean, it's a microcosm but I remember a friend in uni refusing to drink tap or Brita water. He'd just keep cases and cases of water by his mini fridge and just plow threw them.
I got upset with my sister in law because she'll buy bottled water when I had a water filter in our fridge. Hell, you can boil it if you're really uncertain. She said there was stuff about chemicals and I said the plastic for the water probably isn't any better for you.
I smell lawsuit. Good news, but precedent is strong for a successful lawsuit.