'Minecraft' Box Office Explosion: How Gen Z and Social Media Buzz Fueled a $160 Million-Plus Opening
'Minecraft' Box Office Explosion: How Gen Z and Social Media Buzz Fueled a $160 Million-Plus Opening
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'Minecraft' Box Office Explosion: How Gen Z and Social Media Buzz Fueled a $160 Million-Plus Opening
What fueled "A Minecraft Movie" to a record-breaking $163 million opening weekend? Social media buzz, Gen Z and Jack Black.