No god damn pop up’s. Every fucking site I go to takes like minimum of 6 clicks to get rid of useless windows
Ads All.The.Time. At this point, if your ad even remotely annoys me, I will go out of my way NOT to use your product.
Real people. So much online interaction is with bots now.
Being able to believe more things. It used to be pretty apparent when you were looking at a computer modified image. With all the deepfakes, bots, AI, etc I assume absolutely nothing is real or accurate info.
Info. Like useful info. Secondary, niche communities you could relate to.
To be fair, I only came online late 90s and all we had was Internet Explorer, no Adblock and a constant barrage of popups, ads and toolbar installers and even child porn. I remember downloading one song and having to close 20 windows.
There were ad blockers even then, like "Web Washer". Browser plugins/extensions weren't invented yet so these tools were locally installed proxy servers with simple black/whitelists. Worked really well!