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Why the ‘Barbie’ Magic Won’t Be Easy to Recapture

www.hollywoodreporter.com Why the ‘Barbie’ Magic Won’t Be Easy to Recapture

With a sequel to the $1 billion hit a long way off (if a possibility at all), Warners is keeping the Mattel momentum going by trying to push forward 'Hot Wheels' while Hollywood questions which toys can realistically become hits.

Why the ‘Barbie’ Magic Won’t Be Easy to Recapture

With a sequel to the $1 billion hit a long way off (if a possibility at all), Warners is keeping the Mattel momentum going by trying to push forward 'Hot Wheels' while Hollywood questions which toys can realistically become hits.

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