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Google gets its way, bakes a user-tracking ad platform directly into Chrome

arstechnica.com Google gets its way, bakes a user-tracking ad platform directly into Chrome

Chrome now directly tracks users, generates a "topic" list it shares with advertisers.

Google gets its way, bakes a user-tracking ad platform directly into Chrome

If you can, use Firefox.

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  • My question as a total luddite is whether or not it will be possible for Chromium based browsers to maintain a version without this. I use Firefox on all my devices so it's not an issue, but I'm curious about other popular browsers, especially those like DDG or brave that emphasize privacy.

    • Yes, Chromium, from which Chrome places proprietary parts on top of, is an open source project, so anyone can fork it and remove telemetry and tracking. Most browsers are in fact forks of Chromium - e.g. Edge (which replaces Google's trackers with Microsoft's own), Opera (which puts in trackers going back to a Chinese corporation), Vivaldi (which doesn't seem to do tracking but has proprietary parts so is not verifiable) - or, on the privacy respecting side Brave (which is all open source and doesn't track you once you click opting out on its reporting back to Brave and crypto rewards stuff), Ungoogled Chromium (which tends not to be updated all that quickly) and a few others.

    • Possibly but they would have to take chromium and fork it

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