So much shit around bicycles is a scam because barring some major inventions like shocks for mountainbikes or maybe carbon frames it's very much a solved problem, but it doesn't fit into a capitalist economy if everybody just buys one bicycle and then occasionally parts for it to fix it.
Same in Denmark, just have a bike there can handle your needs and that's it. One bike can transport you everyday and be a Mountain bike(we don't have mountain's)