Three meetings at once. It’s so funny that, when I saw people making fun of it, I assumed it was a meme or an Onion parody. Nope: Microsoft really did run this as an ad on Instagram. This is what they think we want from their supposedly world-changing technology: the ability to attend more meetings.
Now, Copilot’s ability to transcribe a meeting and highlight the key points is cool, and in theory it could make meetings more efficient. It’s easy to imagine, in a healthy work culture, where that gain in time allows people to spend more time doing the actually productive parts of their job.
Instead this ad assumes the opposite will happen. It imagines a future where we use our efficiency gains to attend more meetings. Economists sometimes talk about how the current crop of technology hasn’t lead to commensurate productivity gains—it’s a bit of a mystery in some circles. I would hold up this ad as the explanation: we are all, as a society, using the efficiency gains to attend more pointless meetings.
Absolutely stunned by Microsoft's Copilot! Finally, a tool that understands the art of multitasking at an unheard-of level! Can’t wait to revolutionize my workflow and lead the charge toward a more efficient future. #GameChanger #ProductivityPerfection
What this will mean is middle management will fire all the line managers. Your only contact with management will be through one of their AI's.
[Robot Voice]
Work harder!
Your vacation is denied.
Don't bring me problems, bring me solutions!
There's no way your solution will work. Drive this bus off the cliff or find another job!
Write a 15-page self-assessment of your accomplishments this quarter. Your performance review is 0 out of 5. Your pay is cut 10%. No, I did not read your self-assessment. I didn't have time. Our company has failed. I'm giving myself a $2M severance. You are fired.
I already had our CEO send us a speech video of him made with ML during a all-hands, although he said just afterwards it was made with ML. I fully expect this to become the norm in the future, even if we can tell the uncannyness for a while, they will not care.
No, it's going to make assumptions about what was important in that meeting and try to bullet point it. And that won't actually work well enough to count on, and if it misses something, you won't know.
I also can't imagine many managers will be happy about this, because the whole point of calling a meeting is that they want your attention. After a manager ends up lecturing a meeting full of bots a couple times, and someone misses something that was brought up in a meeting they ostensibly attended, they'll complain, and IT will be instructed to block it.
And I can't exactly blame them, honestly. I'm not fan of unnecessary meetings but if I'm managing a team of people, I'd want to know I'm engaging with them, not Copilot.
And as an employee, I'm not about to let an AI be caught doing any part of my job, because that's just giving management "ideas"
it was never about making anything better for you. no one's talking about the fact that all these employers are demanding RTO while also increasing VIRTUAL meetings
I already don't trust AI, there's no way I'd want it to be the arbiter of potentially critical job-related information in a workplace. For probably less money than licensing and running an AI, a company could just hire a stenographer to sit in meetings all day, take notes, and send those notes to concerned parties. Better yet, why not get certain people to send info directly via email, instead of scheduling a bunch a pointless meetings. How's that for innovation
Right? If an LLM can transcribe all the useful information out of a meeting, it stands to reason that the entire meeting could just be boiled to an email, instead of enabling middle managers to feel useful by tying up other people's time.
It's easier to understand this through the lens of the bosses who actually buy this technology. They're only in meetings. They kind of assume that's what their workers do, too. They want their workers in more meetings; if that's all you're doing, it sounds like being productive.
The workers aren't buying copilot, and the people who are buying it find this somewhat convincing.
Matches my experience in bigger companies.
People who have a “mostly meetings and PowerPoint” job think that sitting in meetings is real productive work.
They assume anyone who sits in front of a computer but not in a meeting is probably not busy enough and their job could be outsourced to India.
Even the woman on the ad looks “whelmed” and disappointed in the world of tech. I feel like behind those eyes there are thoughts of quitting and moving to Idaho to raise sheep.
It's quite accurate: Microsoft consulted its ethnographic map of the world for marketers, and it clearly shows black, white, brown and yellow faces predominating on every continent.
I don't find that convincing. If I earn three salaries for one month, and then get fired for two of them, that's still 2 months more salary than I would have had.
What you see is a dystopian view of the direction we're headed with AI due to capitalism. What I see is another way to keep 3 bullshit jobs without being able to wfh
Not exactly related to this, but I can't wait for our eventual AI avatars to sit in meetings for us so they can lay us off and have our AI avatar literally take our job, likeness, and persona.
There's a montage scene in 'Real Genius' where a student is going through freshman year at a college. The first time he goes into a particular classroom there are ten students one one tape recorder. Each time he arrives there are more recorders, until finally there's nothing but recorders and the professor has left a tape machine of his own to play the lecture.
Yes, Val Kilmer was in another movie besides Tombstone!
As someone familiar with Microsoft's meeting culture, this is pretty accurate. If you want to attend every meeting in the day, you will be in three meetings at once. At a minimum.
and in theory it could make meetings more efficient.
How about making an agenda for the meeting, sticking to the agenda, and sending out a copy of the proceedings to every attendant and other who need it?
If you have a meeting without these things it's not a meeting. Its a gathering of people talking about vaguely similar interests.
Fixing the meeting culture is easier than inventing technology to decoy bad leadership.
That last section of the article you highlighted makes me think about Bullshit Jobs by David Graeber. Imagine if everyone going to bullshit meetings actually did something productive for society, or did something that they themselves found fulfilling. Makes me sad.
Shit, even Star Trek understood the idea of "hey can we make this a voice call instead of a meeting so I can literally stop the ship from exploding while we hash out the menu for the shipwide picnic".
Even understanding that marketing people tend to be a different breed, I cannot comprehend someone who would think "we can put you in more meetings" is this super compelling pitch.
Like even accepting the premise that this works (which I don't really), there would be any number of ads to be made about how Copilot can attend meetings for you, and you can just keep working instead and not have to be bothered with it. But no somebody made the ad thinking that increasing the meetings was the part that people are gonna get excited about.
Like even accepting the premise that this works (which I don’t really), there would be any number of ads to be made about how Copilot can attend meetings for you, and you can just keep working instead and not have to be bothered with it. But no somebody made the ad thinking that increasing the meetings was the part that people are gonna get excited about.
I feel like this is the same guy who told the Kellogg's CEO to suggest that folks struggling to pay higher prices for basics should try cereal for some meals.
We just aren't all seeing that it's worth it to rip all the material out of the planet. Craft it a great expense into complex machines and burn our very ancestors for fuel.
So that a speech to text bot that takes imagined assumptions at exponentially more power can write an email that could be done by a person who could also do more complex tasks or hell even fetch a coffee.
Tech bros just trying to figure out why it's a good thing to get rid of people they just don't like from being around them and make it seem like a good thing. And I say that as someone that likes tech and often doesn't like people.
Exactly what I want from technology. More work and more responsibilities. It could be smooth sailing and 10 hour weeks for all of us, but thanks to the gracious overlords we're slaving our lives away. Technology, eh? Isn't it great.
Remember, you've already got the generation of folks who watched the transition to computers that were supposed to make their lives "easier" become instead "you are expected to do far more with your workday because we made it easier for you."
Right now it looks like "wow it will lighten my workload" but what it will look like in the end is "now we can expect more productivity per the same unit time from our workers."
I need OBS on the new work-macbook to fix issues with the weird colors of my webcam, but the added benefit was that I can now use it to record myself "listening to what's being said" for the first 2 minutes of the meeting which I then replay on a loop for the rest of the meeting, while I'm making coffee and eating breakfast. Works great so far.
I keep getting roped into 30-60 minute long meetings, where what was discussed could have been summarised into a few points
Which is what people would want, just get an email summary of the meeting if you don't actually need to be there. The ad is saying you'd still need to go anyway and now because you're not expected to pay so much attention you can be booked into two more at the same time.