American fireflies mostly glow while they are flying. The best way to catch one is to snatch it out of the air when it lights up.

It kinda looks like Lt. Carey from Voyager.

I get the chance to see it in person pretty often as well. It's definitely the coolest sculpture in the park. And the only one I've seen randomly show up around the Internet.

Charities are generally non-profit entities. Not the same thing as YouTube at all.