Earlier this month, the Wall Street Journal wrote that Netflix was planning to raise its prices once again. The streamer implemented its last hike in January 2022,...
Netflix confirms it is increasing subscription prices, again, after adding 8.8 million customers::undefined
The prices of Netflix's $6.99 ad-supported plan and the $15.49 Standard tier remain unchanged.
I wouldn't be surprised if they crunched the numbers and realized adverters are desperate for a new place to show ads now that cable is basically dead.
They'll keep raising the prices of ad free hoping people move to the ad supported tier.
If you're ad free, Netflix makes the most profit when you never open it, and may even lose money if you're always streaming something.
On ad plans, they'll keep making money the more people watch. There's no "tipping point" where profits go down the more someone watches.
Spot on. I expect within five or six years most streaming services will have priced ad-free plans out of the average person's budget and then they'll drop them entirely, citing a lack of consumer demand. There's way more money to be made through cablefication.
Yes, and the reason cable is dead is specifically because streaming offered a more affordable, convenient, and ad-free option. Now that it's pretty much the only legal game in town and every greedy fuck out there is trying to start their own streaming service the cablefication is well underway. You think the c-suite types give a single fuck about the long-term viability of their services? lol no. They're here for short term profits. They'll be carried off into the sunset by their golden parachute while you're paying $45/mo to watch commericals on Netflix.
You think the c-suite types give a single fuck about the long-term viability of their services? lol no
This is the madness. It really speaks to the emptiness that underlies whatever we call the philosophy that results in this kind of decision making. Modern MBA cult? Neo-liberalism?
Christ, stop buying businesses just to break them people.
I'm open to other words, but I don't know what else to call it.
Its whatever killed Sears, a company that was built on the idea of distributing a catalogue and people buying shit from it, and them having it show up at their house. Jesus christ that sounds familiar where the fuck have I heard that before?
Its this idea that making money by taking a functional business and breaking its ability to function is some how "good business".
Its Horowitz and the take over of Pacific Lumber Company.
Again, I dont know if I can call it neo-liberalism because I dont really know what that means (as in, I'm not sure there is a 'there' there).
Neoliberalism (narrowly defined under economic terms) is the idea that minimizing government impact in markets is a good thing, and that government regulation should be designed to efficiently address externalities with as little market distortion as possible.
Neoliberals, for instance, were among the first advocates for single-payer healthcare in the US, as they saw the insurance market as generally one large externality ripe with perverse incentives.
Historically, neoliberals have ranged from Reagan/Thatcher to Bush 1/Clinton, to HRC and Obama. Republicans kind of lost the plot on neoliberalism around 1996.
The internet started shitting on neoliberalism right about the time Hillary Clinton trounced Bernie Sanders, which they also blamed on neoliberalism. Before then, their criticisms were mostly Reagan/thatcher specific. As neoliberalism evolved, so did the internet, because leftists need something to hate and they were the loudest people online at the time.
Neoliberalism is the idea that minimizing government impact in markets is a good thing, and that government regulation should be designed to efficiently address externalities with as little market distortion as possible.
Its bigger than that. I dont know if it was clear from how I said it, but there not being a "there" there is that both the word has lost meaning, or that its meaning has broadened to mean something bigger. You should look into some of those references I dropped.
Whatever "this" is, I think neoliberalism is a good word for it (and I do take the broad definition to include the culture behind it).
I am literally a neoliberal. I work with neoliberal groups, donate to neoliberal charities, support neoliberal politicians, and even own a hoodie that says "neoliberal and proud."
Before I got perma'd from Reddit for saying "The only good nazi is a dead nazi," I regularly posted on /r/neoliberal.
I am quite aware of what neoliberalism is.
What you're describing is more just people being bad at their jobs, and this moving you to assume malice instead of incompetence because of their job title.
Sears was dead for almost twenty years, they just didn't know it yet. They died when malls died, and instead of any sort of pivot, they doubled down. This was a car crash in slow motion.