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I built software around 2010-2014 around harvesting visitor data.
Shit was scary back then with how much we could predict. We were already laser targeting customers and people. I can only imagine what they're doing now.
This was before the whole "big data" push when companies were cross-referencing data sources from other harvesters.
My go-to example for my less technically inclined friends is that time Target deduced a teen pregnancy before her father did (forbes). That was back in 2012 and used some basic statistical analysis algorithms. I shudder to think what modern ML algorithms are doing/can do with my data.
oh rly? then why, after i’ve used facebook daily for 15 years, does it thin my interests include “foot” and and actors ive never heard of? why does google, after about that same amount of usage plus me owning many androids and having an even deeper entanglement with it than with facebook, think i’m the opposite sex (!) and imagine countless interest for me that i don’t have, just like facebook?
iv yet to see any of these companies being very accurate about me.
Sounds like you're not the only person using your devices, including network and router. And even if you are, if you live with others and not on a VPN you're very likely sharing an open IP with people of different tastes as well as gender. I get my spouse's YouTube recommendations all the time, even when not signed in and on a totally different machine, because to YouTube it's all coming from the same IP.
It's not a huge mystery.
ah, i am sharing the router and network. i hadn’t considered that, and i’ve wondered and wondered how such inaccurate info commanded so much money and uproar. thanks!
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Have you considered maybe you aren't worth anything of value?
if not, a lot of business folks sure are delusional 🤣
they arent super obvious about it.