Linux needs to grow. Stop telling people it's 'tech-y' or acting like you're more advanced for using it, you are scaring away people. Linux Mint can be used by a senile person perfectly.
Explain shortly the benefits, 'faster, more secure, easier to use, main choices of professionals and free'. Ask questions that let you know if they need to dual boot, 'do you use Adobe, anti-cheat games, or Microsoft Office', 'how new is your computer', 'do you use a Mac'.
And most importantly, offer to help them install.
They don't understand the concept of distros, just suggest Linux Mint LTS Cinnamon unless they're curious.
That's it, spread Linux to as many people as possible. The larger the marketshare, the better support we ALL get. We can fight enshittification. Take the time to spread it but don't force it on anyone.
AND STOP SCARING PEOPLE AWAY.
Linux has no advertising money, it's up to us.
Offer family members or friends your help or copy and paste the below
how to install linux: 1) copy down your windows product key 2) backup your files to a harddrive 3) install the linux mint cinnamon iso from the linux mint website 4) use etcher (download from its website) to put the iso on a usb flash drive 5) go into bios 6) boot from the usb 7) erase the storage and install 8) press update all in the update manager 9) celebrate. it takes 15 minutes.
edit:
LET ME RE-STATE, DO NOT FORCE IT ON ANYONE.
and if someone is at the level of ignorance (not in a derogatory fashion) that they dont know what a file even is genuinely dont bother unless theyre your parents cause youll be tech support for their 'how do i install the internet' questions.
Sorry, but it is tech-y. Not out of reach by anybody who is interested in learning, but ask the average person to self sign their drivers (required for any Nvidea card if you want to game and don't turn on legacy bios). Or maybe you want the latest version of Spotify on Mint and therefore need to add flathub using the terminal. With help or research, sure, not hard concepts to grasp. Without help though, it'd probably be a dealbrealer.
And once you'ce done both of those I'd consider you 'tech-y'
Isn't flathub configured out of the box in Mint nowadays?
I also don't think you need to manually sign drivers? Or at least, I've never seen anyone mentioning needing to do it. If you do though, I imagine turning off Secure Boot is probably easier.