Ah yes, Sora, put out by Google, who definitely hasn't been known to have already done a bunch of very misrepresentative footage on their past AI demos...
Something tells me when push comes to shove it'll become obvious that though Sora will be cool and revolutionary, it also won't be nearly as big of a deal as they made it look in the demo and folks will notice efforts were made to selectively cherry pick shots that heavily favor the tool, and as soon as you go outside its wheelhouse it starts to struggle.
Unfortunately you're mistaken, Sora is not Google it's OpenAI and CEO Sam Altman was taking live requests on xitter and posting back the outputs and they were just as impressive as the "cherry picked" video, that's not to say they weren't without issue, but the technology just improves. It's currently worse than at any point in the future, but it will get better
And even if it was Google, these companies aren't magic. Once there's a proof of concept out there that something like this can be done other companies will dump resources into catching up with it. Cue the famous "we have no moat" memo.
worth keeping in mind that it would be just as easy to have employees set up a twitter account to submit 'oh yeah sick make this' and post a cherry picked video that way, but i've not seen anything.
Its definitely impressive, but I still haven't had a success story with generating pictures using dalle/gemini/adobe. It's possible I'm not good at making prompts, but it's definitely not exactly ready even for stock photos.