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Have you ever visited Costco? They don’t even label the aisles to name you go through each of them.
I first walked into a Costco in my 30s and asked a store employee why didn’t they have labels. The guy has no clue. But assured me it was by design and not an accident.
But they are laid out the same worldwide. Pork loins? At the back in the chiller. Toilet paper? Further round to the side after the vegetables. Vegas NV or Leeds UK, same place.
It's no mystery. People buy more stuff when they wander around the store looking for what they came for.
Not only do they not label any of the aisles but they shuffle things around the store periodically so nothing is where it was the last time you were there.
My Costco has had the protein shakes:
- in the medical section by the powders
- with the healthy snacks
- with the drinks
- in their own islands in front of the freezers