What A Century (Plus a Pandemic) Does to Moviegoing and Why It Matters
What A Century (Plus a Pandemic) Does to Moviegoing and Why It Matters
www.matthewball.co What A Century (Plus a Pandemic) Does to Moviegoing and Why It Matters — MatthewBall.co
The box office is trouble — again. And it has little to do with which desert action epic thrived, why Fall Guy fell short, or Inside Out 2 beating The Incredibles 2 . It’s just about time and change.
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A really interesting and complete article, with many ideas to reflect on to understand what is currently happening at the box office and to imagine what is to come.