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I hope this community becomes more active, I love illusions.
If you want to understand better how -- pause it when the cubes are rotating. The white/black edge lines actually have to gradient across the line so that one half of the cube moves one way and the other half moves the other. You can work out which way 'turns' what and how they're placed. I'm sure a cube was the easiest, but you should theoretically be able to do this with any shape.
They aren't but the stuff inside their borders actively tries to look 3D and animate in a way that would make it look like movement (like shaders in games). And it's a shame the creator had to add those arrows inside as they don't affect anything.
Is this supposed to be a static image with a fake play button in it? Because that's all I'm getting. No animation, no changing pixels, and no illusion of movement