Rule

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That's just a white dude with a tan.
All of those are European shades. This is not the clap back you think it is.
- The characters are supposed to be Latin American / West African, not European. And while of course those countries have very light-skinned people, they also have a lot of dark-skinned people, which isn't reflected among the characters.
  
  tbh they all look fucking identical anyways, rather than ethnicity i'm more worried about the fact that they're supposed to be different individuals.
  
  They're just dress up dolls, the sum total of their character design lies in clothing, hairdo, and makeup. They're teletubbies for adults.
  
  The game is East Asian, so of course they're going to make the characters light-skinned. That's the beauty standard, and people want to ~~gamble for~~ buy pretty characters. Its basically just colorism with extra steps.
I hated Genshin long before this kind of problem hit its ugly head, due to the gatcha.

(Why do every game nowadays need to be a live service with gatcha mechanics? I know indies exist, but still...)
- $$$$$
I saw the bass pro shop pharaoh joke when Sumeru came out, but now the jokes just write themselves.

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