Shell Using Fortnite, TikTok, etc. to Convince Kids Fossil Fuels Are Cool
Shell Using Fortnite, TikTok, etc. to Convince Kids Fossil Fuels Are Cool
Shell knows young people are worried about climate change and hopes some Fortnite maps will fix that
cross-posted from: https://derp.foo/post/295424
There is a discussion on Hacker News, but feel free to comment here as well.
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Oil companies trying to connect with kids through a video game... A boring dystopia. Next they should make an oil pop song. And post some quirky memes. And start streaming on Twitch. Then the youths will really be interested in this rad fossil fuel company.
They got a mythbuster recently to try and capture the millennial audience
Well that didn’t work very well
Yeah, they thought thought getting Kari Byron on there to talk about "deep water energy" would make everyone forget that it's one of the most environmentally destructive organizations in history, and instead every single comment is just clowning on them. Absolutely shameful. Starting an onlyfans would have been more dignified.
Growing up, the amount of Lego and Shell sets that were around was astounding. And apparently, ExxonMobil did a few brand deals with them as well.
Trying to make gas stations(fossil fuels)cool isn't anything new. The number of toys branded with oil companies is staggering.
Did they make something like gas trucks and gas stations? Or was it just the sponsors on the little race car sets? The race cars make sense, but if there were people building Lego gas stations, oil rigs and stuff thats wild
Yes multiple gas stations, car washes, tankers, and as a sponsor for Ferrari race cars. Similar deals with Exxon and Esso.
Since the 90s it's all their fictional Octan brand instead
Now that you mention it, I can remember all these.
That was horrible. On so many levels.
I'd say sorry, as is my duty as a Canadian...but if I had to know about this you did too....
- Minutes. Of... that.
Yuuuuuuup
Can't wait for the Exxon vtuber to debut!
The red superchats being paid in 5 figures will probably be a big tell.
🎵 Whale oil do do do do do do 🎵