This is great design, the deliberately ambiguous text placement catches the eye of designers, who it's clearly targeting, and it's still plenty legible.
Is this the IRL version of "The easiest route to an answer to a question, is just to state something online"?
Risky. I didn't look at this and became compelled to go in person to correct them. Something unique about the online world that invites responses and correction.
I think the message (it's too explicit to call it an implication) is that the customers are designers, they know design better than the advertiser here, who is likely selling some sort of management class.