The Tasmanian premier on Sunday appeared to take inspiration from Willy Wonka by pitching himself to voters as the dreamer of dreams during a visit to the Cadbury chocolate factory – the largest in the southern hemisphere – near Hobart.
It would sit alongside the Cadbury factory on the River Derwent but would be a separate enitity backed by the government and “tourism pioneer” Simon Currant.
Adding to the sense of wonder, he said a returned Rockliff government would kick in $12m to make the “chocolate experience” a reality, including $2m to help with design and planning, another $2m for early site work and then $8m for unspecified activities if “agreed milestones” were met.
According to Currant, the project – the result of “15 years of research and collaboration in conjunction with Cadbury” – would cost $100m and “bring a world of chocolate delights, wonder and excitement” to the Apple Isle.
The Cadbury factory is a place of nostalgia for many Tasmanians – particularly since the company ended public tours in 2008 due to more stringent health and food safety regulations.
We don’t want to see what happened at the New Norfolk distillery where the Liberal party made commitments and were unable to explain what the criteria were for applications.”
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