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BMW Adaptive Suspension Can Be Added via Subscription. Suspension As A Service (SAAS)

www.bmwblog.com Adaptive M Suspension Can Be Added via Subscription in Some Markets

BMW's Adaptive M Suspension subscription has ignited controversy. Are you paying extra for features already in your car? Find out more.

Adaptive M Suspension Can Be Added via Subscription in Some Markets
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  • Haha.. connection to server cannot be established. Suspension resetting to default.

    This is extra hilarious in the face of the crib manufacturer that just decided to subscription paywall basic functions of their crib.. or the slow cooker... And that's just this week.

    Game manufacturers pulling the plug on games they sold removing the servers yanking the games.

    And now people think that you can buy a product that is going to last longer and costs several orders of magnitude more.. and you can only hope that the manufacturer can be bothered to:

    1. Keep the service safe and secure.
    2. Have it be reliable.
    3. Maintain it operational for the actual lifespan of the car (not some MBA's definition of economic lifespan or something).
    4. Not fuck with you on the price. (We're not shutting down the servers, but the price will be 50 a month and 5 euros per adjustment).

    But the sale case is easy.. lease car drivers. This way they can enjoy premium functions not incorporated into the sale price of the car. I hope the IRS that taxes these things sees through this ploy and taxes the vehicles for installed functions wether you pay for them or not. Saw this happen with Tesla's.. taxed based on their initial price.. and then the user added 15k of functions after a day.. and the tax was still based on the original sticker price.

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